MOCA Giving Day 2025

The Armory South: The 1924 Jacksonville Woman’s Club Exhibition Rediscovered

Support The Armory South at MOCA Jacksonville and fuel groundbreaking scholarly research led by a talented UNF Art, Art History, and Design professor, alongside a passionate undergraduate student fellow. Your contribution drives innovation, creativity, and academic excellence—leaving a lasting impact on the future of art and education!

Curated by longtime UNF Professor and Interim Dean of the Hicks Honors College, Dr. P. Scott Brown, The Armory South is an exhibition opening on April 10, 2025 that will reassemble core works from a forgotten but seminal Modernist exhibition mounted in March 1924 by the Woman’s Club of Jacksonville and the newly founded Jacksonville Fine Arts Society (now MOCA). The exhibition will explore the role of women in bringing Modern art to the American South and their pivotal role in the history of Jacksonville’s art scene.

The exhibition was planned with the assistance of an undergraduate research fellow at UNF. It will be accompanied by a publication by UNF professor Dr. P. Scott Brown.

The exhibition is sponsored by The Cummer Family Foundation, The Woman's Club of Jacksonville, Emily and Lawrence Lisska in Honor of the Woman's Club of Jacksonville, and the Wyeth Foundation for American Art.

Become a MOCA Member and Secure Your VIP Invitation to the Opening Celebration of The Armory South!


Become a Member

Individual Memberships start at just $60 and Family Memberships begin at $125. Enjoy perks such as free admission, complimentary garage parking, free access to hundreds of reciprocal museums, and invitations to exclusive events.

Join or renew today at any level and receive a special invitation to the exclusive VIP preview of The Armory South and Jax Contemporary on April 10, 2025 at 6:00pm. Be the first to see the exhibitions, learn about MOCA’s history from Dr. Brown and meet the local artists featured in Jax Contemporary.

Discounts are available for UNF students, staff, faculty, and alumni.

If you have any questions about your donation, please contact:

MOCA Development
P:  904-620-4215
E:  mocadevelopment@unf.edu

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